5 Trendy PR Tips for Fashionistas

The stereotype goes that shoes is a woman’s weakness. While this isn’t true about all women, it’s definitely true about most fashionistas. But it’s not just the shoes is it? It’s also the hair, the makeup, the coat, that scarf, the perfect pair of jeans… or yoga pants. There are many components to the perfect outfit,…

6 Tips to Help Indie Musicians Gain Publicity

As a music-lover and former entertainment journalist, I often find myself in the company of independent artists. As soon as I let it slip that I’m a publicist who worked with quite a few indie acts, the questions start pouring in. From poets to bass players, the underlying theme is always the same. How I…